When I first watched this incredible TED talk by Simon Sinek, I was amazed the way he explained the "Law of Diffusion Of Innovation". I watched this video several times, made some notes as well.

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Later that week I was going to give in a training session on the importance of Social Media Marketing and I realized Simon's talk gave me so much energy and direction that I was suddenly empowered. I went ahead with my presentation and it was a massive success.

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