Matt Cutts, who runs Webspam at Google rocked the SEO world with his latest post titled “The decay and fall of guest blogging for SEO”. I have received countless blog posts, newsletters and questions from people all over since then.

Guest Blogging Is Not Dead - Quality Guest Posts Are Still Valuable For Branding Traffic And SEO

And therefore, I decided to consolidate my findings in this post and provide my perspective of what is happening and what really is going to happen with regard to guest blogging in the short term and in the long term.

The Cause Of Panic In The SEO World

This is what Matt Cutts said and it has a lot of SEO experts worried (especially those who have been using guest blogging as their main SEO strategy):

Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re doing a lot of guest blogging then you’re hanging out with really bad company.

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[note background=”#F6F6F6″] This is a guest post by Professor Fernando Pargas, the author of the book Ending the Male Leadership Myth. He teaches management at James Madison University in Virginia. His specialties are international management, interpersonal skills and organizational behavior. You may connect with Professor Pargas on Google+. [/note]

Leadership, it’s such a powerful, yet overly used word in our society.  We teach it in universities, not only as content in a business class, but entire semesters and workshops are dedicated to it. 

Ending The Male Leadership Myth  by  Fernando Pargas

Politicians have adopted it for their own needs: they criticize their opponent for his/her lack of “leadership” and bill themselves as great leaders.  We men are particularly fond of the word; it was men who came to believe that simply by being male, we had a birth given right to it.

It was easy to research for my latest book examples of the use and misuse, understanding and misunderstanding of leadership, but it was harder to realize how much I too had bought into the misnomer of leadership.  I wrote there that as an international executive in charge of establishing, opening, joint venturing or managing businesses around the world, I experienced this blind faith in leadership first-hand.

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Since you are on this page, you probably are looking for the opportunity to guest blog here. I assume that you have looked around and you know that I take my blog seriously. I am committed to adding value to my readers and to you as an author.

If you have some great content that you would like to share with my readers, I have some great news for you. At this time, I am accepting guest posts for publishing on this blog from credible and sincere authors like yourself.

Kumar Gauraw - Inviting Guest Bloggers To Write For My Blog

If you are interested in posting a guest article , I will be glad to work with you and publish your creation for my readers. However, here are a few guidelines for an article to be published on my blog.

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