Book Review – Go for No! Yes is the Destination, No is How You Get There

Kumar Gauraw

If you are in any kind of business or employed where your job requires you to talk to and influence people, Go for No! Yes is the Destination, No is How You Get There, is a must have book for your personal library. You owe to yourself to read this book!

Go for No! Yes is the Destination, No is How You Get There - Book Review

This is another phenomenal story based book that goes straight into my library of all time favorites! I picked up this book last week and couldn't put the book down until the very last page. No wonder it made into the elite list of bestselling books on Amazon.

Initially I thought, "How can this little book of 80 pages have anything that can be so profound?" However, the page 27 and 28 caught my attention when the author first time introduced the importance of hearing a "NO" in the process of sales. At this time, the book got my full attention and I am so glad I did not judge the book by it's size and my feelings about the title.

If you are a sales professional, a small business owner of any kind or if you are in the industry of network marketing (or direct selling), you can't afford to ignore this book. The principles outlined in this book and the simple methods you learn from it, may have a tremendously powerful impact on your ability to grow your business like you would have never imagined before!

Some of the highlights of the lessons I would like to quote from this book as a reference here are:

  • If you are not succeeding fast enough, you're probably not failing fast enough, and you can't have one without the other. So, if you're going to avoid one, you're going to avoid both.
  • For most people, the fear of hearing "NO" is the only thing standing between them and their greatness.
  • A willingness to fail means a person will tolerate just enough failures to get what they need from life, and no more. A wantingness, on the other hand, means you're not just tolerating the failures, you're actually beginning to seek them. When you develop a true wantingness to fail, rejection starts becoming fun!

The Go for No! Yes is the Destination, No is How You Get There teaches powerful methods to make the rejections fun and energizing part of life! Just imagine what happens to your business if you start to practice this art of going for NO rather than trying to avoid rejections everyday…

Question: What intrigues you so much about the book that you would like to grab a copy for yourself? If you already have read this book, what did you like the most about this book? 

 

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Kumar Gauraw

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Kumar Gauraw is a Personal Branding & Social Media strategist helping entrepreneurs and skilled professionals achieve personal and professional success by developing leadership and leveraging the power of the Internet, Blogging and Social Media.

10 Awesome Thoughts So Far, Add Yours Now...

  1. Here is my answer – The book NAME  is really fascinating for me, forcing me grab one and jump into it…
     “How can this little book of 80 pages have anything that can be so profound?” I would like to say page count don’t make any difference; you see a book with 10 pages, which could be more phenomenal then ever
    don’t forget the book written none other than YOU is just half of this one; I feel that is Awesome one of the best contemporary book…
    As per review, definitely I would like to read this …Thanks to Kumar for you appreciated input…

  2. Here is my answer – The book NAME  is really fascinating for me, forcing me grab one and jump into it…
     “How can this little book of 80 pages have anything that can be so profound?” I would like to say page count don’t make any difference; you see a book with 10 pages, which could be more phenomenal then ever
    don’t forget the book written none other than YOU is just half of this one; I feel that is Awesome one of the best contemporary book…
    As per review, definitely I would like to read this …Thanks to Kumar for you appreciated input…

    •  Thank you for your inputs, Ranjan. I am sure you will not regret reading this book. It is an incredible thing to have this book in your personal library!

  3. Ranjan Gupta

    Here is my answer – The book NAME  is really fascinating for me, forcing me grab one and jump into it…
     “How can this little book of 80 pages have anything that can be so profound?” I would like to say page count don’t make any difference; you see a book with 10 pages, which could be more phenomenal then ever
    don’t forget the book written none other than YOU is just half of this one; I feel that is Awesome one of the best contemporary book…
    As per review, definitely I would like to read this …Thanks to Kumar for you appreciated input…

  4. Great review, Kumar! This book reminds me of a job search book I read over 20 years ago. There’s a full page of “no” followed by a single “yes” in the bottom. It’s so true that we’re so afraid of failing–some of us more than others!–that we keep ourselves from the “yes” by not going for it. So, this is a great reminder! Thanks for the review, Kumar!

    • Thank you for your kind appreciation, Dr. Alice. This book, as I wrote, is a tremendously powerful. By the way, what was the name of the book, do you remember by any chance?

  5. Meher

    Its indeed a very powerful book.  You are right Kumar, once you pick up that book, you do not want to put it down.

    There is no success without failure.  Failure is inf act a stepping stone towards success.  The more you fail, the more your chances are of becoming successful in a manner one would not even imagine.  We just have to continue working towards our goals and dreams without worrying about failing.  Success is bound to come if your faith is strong enough to ignore all the negatives around you.   Unfortunately, majority of us are so impatient and want immediate success that they do not realize that in their failure, there is an opportunity for personal growth, which increases your self-image, which leads to self-confidence and  success in whatever you do.

    •  Awesome Meher! Thank you for providing such an insightful response.

  6. Rajendra CP

    Great Review Kumar! The pointers from page 27 & 28 is the best pick. When i look back, fear of hearing ‘NO’ has indeed stopped me from taking next step forward in many things. Only after i started associating with leaders like you and when i started reading books i understood where i am going wrong.. Thanks for sharing the review!

    • Thanks for the appreciation Rajendra. You have already gone a long way and we see you as an example of what somebody can become if they decide to learn and make changes. You are a great friend!

Please Note: My goal is to host interesting conversations with caring, honest, and respectful people. Therefore, I reserve the right to delete comments that are snarky, offensive, or off-topic.