The success of your email marketing depends on how many people open your email. Obviously there is no point in sending emails to those who don’t even open your emails, right?
Email open rates seem to be an important metric for many internet marketers. In fact, I have been very diligently following email open rates for a long time.
But, it changed after my friend and a fellow entrepreneur, Adrian Jock helped me understand this correctly.
Setting up a blog, promoting it a bit on Facebook and Google+, garnering some website traffic and then adding Google Adsense to monetize – is all about making money online, isn’t it?
Well, several months ago, a couple approached me for some guidance about making money from home without jeopardizing their visa status in the US. They were students from India here to do their Masters.
Interestingly, they introduced themselves to me in a grocery store but had been my blog readers for a while.
I asked them if they had already thought about doing something. Among other things, they made mention of making money online through blogging. And the first line in the post which I wrote, I paraphrased what they had said.
Anything we do, we need to have some balance. When we get out of balance, that is when things start to get out of control. The same applies to social media marketing and list building as well.
When I started my first blog back in 2009, I didn’t know anything about list building and why it was important. But I heard about it everywhere. It seemed like such a sexy thing to have and some of those who had a huge list were winning everywhere.
Well, I quickly learned about list building and because it was so cool thing to have, I placed my subscriber forms and started to collect email addresses as I continued blogging. I followed the leaders and sure enough, my list began to grow slowly.
List building and Email Marketing may not be something that a new website owner plans for initially when starting out. While setting up our new website or blog, most of us start out to build our brand identity online.
However, as we start to mature and begin to get confidence, we begin to commit a little bit more, and then a bit more.
A time comes when we begin to ask ourselves, “Can I also make money while I continue to do what I am doing online?” If you've had this question on your mind, what you are thinking really is – how to build an online business with your website.
If you have ever been in any of the situations below like I have many times, you will relate to me.
1. You are an entrepreneur, you need to build a list of names to grow your business and you wonder how these online marketers have thousands of people in their list.
2. You need to send a broadcast marketing emails to a big list of people frequently and next day and you wonder if you should send your emails individually to avoid being seen as spam or should you take the risk of mass emailing.
3. You had to send the same message to a lot of people and you wished there was a way to personalize your email to address each recipient without making them feel they were just spammed.
Well, the answer to all your questions is found in the Email Autoresponder Services! These are extremely valuable to keep your prospects, customers, vendors – your audience in general engaged and informed. It is a great way to keep your business in front of your target market even while you are away.