The secret to success, in almost every aspect of life, lies in our ability to influence the other people to help us achieve our goals. We know it, everybody knows it and that is why leaders are always hungry for knowledge in people skills.

Turning Adversaries Into Allies By Bob Burg -Principles of Ultimate InfluenceBook Website: http://www.adversariesintoallies.com/

In my quest to be able to develop my ability to get the results I want from other people while still making them feel genuinely good about themselves, I picked up the latest book from the bestselling author, Bob Burg, Adversaries Into Allies: Win People Over Without Manipulation or Coercion.

I always enjoy learning from Bob since I got my hands for the first time on his book “Winning Without Intimidation”. Since then, I have read his other incredible books such as Endless Referrals and the Go Givers Sell More etc.

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Personal Branding, I really believe, is the most important aspect of your marketing. It is particularly important to book authors, life coaches, entrepreneurs and public speakers because success in these professions depends on your credibility in the marketplace. The more the credibility, the better your chances are of success.

Personal Branding Is Extremely Important For Public Speakers-Book Authors-Writers and Life Coaches

What Is Personal Branding?

Wikipedia says : “Personal branding, self-positioning and all individual branding by whatever name, was first introduced in 1937 in the book 'Think and Grow Rich' by Napoleon Hill.”

Personal branding, by definition, is the process by which we market ourselves to others. As a brand, we have the ability to leverage the same strategies that make these celebrities or corporate brands apply. We can build brand equity and our online presence just like the celebrities and corporations.

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Positive Thinking is what we all aspire to develop. But technically speaking, negative is what subconsciously we are susceptible to. Here is my perspective on why it is so hard to think positive and remain that way consistently and what can we do about it.

Being positive or negative are habits of thoughts that have a very strong influence on life.Photo Courtesy of Bill Butler

Did you know that our mind can do 100 trillion calculations per second? What an amazing instrument under our possession!

Did you also know that, even with this infinitely powerful brain, it is impossible for you to smile and be angry at the same time? If you want to test this, give it a try… right now – I can wait. Continue Reading…

"All Leadership Is Influence Nothing More, Nothing Less" - John Maxwell Quotes

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All Leadership Is Influence – Nothing More, Nothing Less