12 Important Questions To Ask When Hiring A Social Media Consultant

With the rise of social media and online marketing, social media consulting has become a flourishing industry in itself. Many business owners outsource the task of social media marketing to somebody who can handle it well.

Hiring Social Media Consultant For Branding And Online Marketing

It is such an important area and there are so many self-proclaimed internet and online marketing experts out there. As a business owner, if you plan to hire a social media expert, you must select the person you choose to work with very carefully.

You need someone who can understand your value system, raise your brand awareness in the marketplace and help your brand name gain popularity in social media. Here are 12 key checkpoints you can use to evaluate your prospective social media consultant:

Read more

25 SEO Terms You Need To Know

Having a website is one thing and driving traffic to it is another. Many webmasters, new bloggers and countless other website owners often wonder about the complexities involved in search engine optimization (SEO).

SEO Terms You Need To Know

Your website’s homepage is the most important page of your website and you know it. It is the page where visitors land on your website. A lot of people do great design work on their home page. But design isn’t the only thing that is important. There are things that are important to make your visitor’s experience seamless and to get your website ranked well by search engines.

In this post, I am going to share with you a list of 25 SEO terms you need to know as you continue to build your website traffic:

Read more

Experts Guide To Blogging For Personal Branding

This experts guide is the final post in the series about blogging for personal branding. If you are just starting out, check out my beginners blogging guide. If you have been blogging already and looking for ways to take it to the next level, refer to my advanced guide to blogging.

Experts Guide To Blogging by Kumar Gauraw

As an advanced blogger, you want to do things that will help you get your blog in the mainstream. You want to work towards driving massive traffic to your website. You want to generate revenues through your blog and grow your business.

Important Things Expert Bloggers Do

Let’s discuss some of the important steps you can take to achieve your goals. You may not follow everything. But if you do, you will reap the benefits of these steps and grow your business and your online presence tremendously.

Read more

A Beginners Guide To Blogging For Personal Branding

Most people today understand the value of personal branding. Most of us know that blogging is a powerful way to build a strong personal brand identity online. Yet, many people are not able to move ahead with their blogging strategy because of not knowing where to begin the journey.

Beginners Guide On Blogging For Personal Branding

I get questions about starting a website, starting a blog, and asking where to begin. People ask me if it takes a lot of time and money to start and manage a blog. Many people get excited and get started after talking to me, but they soon begin to fade away as they can’t keep up simply because they aren’t prepared.

Well, first of all, success in anything worthwhile requires work (sometimes, hard work depending on how big your goal is). But one thing is sure: success doesn’t happen by accident. You must know what you want to achieve, plan how you want to achieve what you want to achieve. And then, work the plan, persist with discipline and do not quit!

Read more

How To Increase Your Website Speed With CDN77 And CloudFlare

Website speed is one of the top concerns of every webmaster. Especially since the news came that search engines factor page load time for ranking websites, it has become even more critical aspect. And that's exactly where Content Delivery Networks (CDN) come into picture.

Speed Up Your Website With CDN77 And CloudFlare

Speaking of CDN service providers, if you haven’t heard about CDN77 before, you are not alone. I didn’t know about them either, until I was approached by Jessica at CDN77 to try their services on one of my websites. Jessica offered me a free 14 day trial period.  I agreed to try them on my Krishna World Wide Team website.

Although I am on a paid plan with MaxCDN until the end of this year, I wanted to find out a good alternative to MaxCDN in case I need. So, I started my trial and so far I am extremely happy with the website speed improvements I have seen.

Read more

Why You Should Treat Your Blog As A Business And Invest

Investing in my future is the first thing I had to learn when I started my journey as an entrepreneur. It was an obvious but difficult habit to cultivate as I did not have a business background. I did not understand the value of investing in the beginning.

Investing In Your Blog As Business Is Important To Growth

However, with the help and support of my coach, I got over it and learnt to invest appropriately.

Long before I had this blog I learned that business owners need to think very differently than employees do. I needed to learn to think like a business owner if I intended to become one. Among many important things, relevant to this discussion, I needed to learn three important things:

Read more

Excerpts From – Ending The Male Leadership Myth (And Win A Free Copy)

[note background=”#F6F6F6″] This is a guest post by Professor Fernando Pargas, the author of the book Ending the Male Leadership Myth. He teaches management at James Madison University in Virginia. His specialties are international management, interpersonal skills and organizational behavior. You may connect with Professor Pargas on Google+. [/note]

Leadership, it’s such a powerful, yet overly used word in our society.  We teach it in universities, not only as content in a business class, but entire semesters and workshops are dedicated to it. 

Ending The Male Leadership Myth  by  Fernando Pargas

Politicians have adopted it for their own needs: they criticize their opponent for his/her lack of “leadership” and bill themselves as great leaders.  We men are particularly fond of the word; it was men who came to believe that simply by being male, we had a birth given right to it.

It was easy to research for my latest book examples of the use and misuse, understanding and misunderstanding of leadership, but it was harder to realize how much I too had bought into the misnomer of leadership.  I wrote there that as an international executive in charge of establishing, opening, joint venturing or managing businesses around the world, I experienced this blind faith in leadership first-hand.

Read more

How To Protect Your WordPress Website From Brute Force Attacks

Brute Force Attacks on WordPress Websites have caused a lot of pain to webmasters and web hosting companies in recent weeks. If you’re using WordPress to power your website, you may be vulnerable to a new web-based attack that aims to hack your admin password.

Protect Your WordPress Websites From Brute Force Attacks

The good news is you can do something about it. You can tighten your WordPress security to counter these attacks. But first, let’s understand these attacks a little better.

What Are Brute Force Attacks?

Brute Force Attacks are targeted to hack your WordPress Admin Dashboard.  These attacks specifically target your WordPress website’s wp-login.php from a large number of IP addresses spread geographically around the world.

Read more