Social Media Marketing Archives - Page 3 of 4

What Not To Do On Social Media If You Are An Entrepreneur

February 4, 2013November 27, 2012 by Kumar Gauraw

Knowing what not to do while using social media for business is at least as important as knowing what we must do to leverage social media for busness. Earlier, I shared how to leverage social media for business where we discussed some of the basic steps for the entrepreneurs to take control of their personal brand and online reputation for business success.

Social media is the most powerful tool in hands of an entrepreneur who can leverage its power for business growth. If done right, the benefits of using social media platform are tremendous.

However, it is equally important to know and remember the cardinal rules of using social media for business. If used inappropriately, social media is powerful enough to only increase the pain.

How To Leverage Social Media For Business Success

February 4, 2013November 23, 2012 by Kumar Gauraw

Social networking has impacted the way businesses are done. Many young entrepreneurs have made fortunes just because they know how to leverage social media for business. Unfortunately, so many others struggle with it. Many entrepreneurs, though they are good with traditionally well known methods of marketing, are not able to adapt to social media correctly and end up losing out so much potential every day to their competitors.

Sometimes it's lack of knowledge. But, in most cases, it's lack of willingness to learn and change. I recently had a conversation with an entrepreneur struggling to just keep the shop open because of the marketing challenges. While talking about internet marketing and leveraging social media for her business, she informed me that she is already doing it and nothing is working.

Network Marketing Business – People Join You, Not Your Company

February 4, 2013October 3, 2012 by Kumar Gauraw

Network Marketing is one of the most thriving business industries with billions of dollars of revenues each year generated worldwide. We live in an incredible time where opportunities are everywhere and network marketing industry is growing at a phenomenal rate year after year.

People, in large numbers, are beginning to embrace the network marketing business opportunities every day because it is not just the most cost effective way to get practical business education, but a business with tremendous potential as well.

Hootsuite or Buffer : Choosing The Right Social Media Management Tool

April 30, 2013August 26, 2012 by Kumar Gauraw

Hootsuite or Buffer, what social media management tool is the best for my individual situation? If this is the question in your mind, probably this post is going to help. I use both and I have clients using both the tools and they are happy with both as well.

Scheduling tweets and other updates to go out to the social networking sites at pre-defined times is not just quite popular, but it is almost a need now for various reasons.

Social Media – You Do Need To Be Serious About It

February 4, 2013August 14, 2012 by Kumar Gauraw

I had a meeting with one of my prospective clients for their social media marketing needs a couple of days ago. The gentleman I met, works with one of the top network marketing companies in the U.S. He asked, "Why do I need to spend my time and money on social media when the company I represent is rocking so much?"

That is a common question I still see people have across industries and career levels. There are a lot of people who think Social Media is a waste of time and it is used by people who are not focused on their goals. This post will make a lot of sense for you if you still have been ignoring social media or do not know how to harness it's power. Please do share your thoughts in the comments…

Your Klout Score -Why It Matters And How To Increase It

May 5, 2013July 16, 2012 by Kumar Gauraw

If you don’t know what Klout is, you should probably spend 15 minutes of your time to learn about it. I wondered about this for sometime and I am here to share with you what I learnt when I researched as to why and how much does it matter today.

If you have a Twitter account, you already have a Klout score whether or not you’re aware of it. If you are on Social Networking websites, you have a Klout score already though you may not know. I tend to think it is worth finding out anyway.

Beware Of Self Proclaimed Internet Experts

January 8, 2013July 12, 2012 by Kumar Gauraw

No doubt the Internet and the Social Media have enhanced how business is done today. Opportunities today are more then ever and so is the competition, so is the noise! Everybody has the opportunity to do more, be more – it's a level playing field today! Internet has given the platform to people from around the world to interact with leaders in various industries, learn, contribute and grow.

When it comes to networking, I go by the principle, "Treat everybody as genuine until they prove themselves to be otherwise." Therefore, I generally accept all connection requests and disconnect or ban people later if I realize it wasn't a good decision.

Brand Yourself To Success: Get The Personal Branding GPS e-Book

July 8, 2013July 8, 2012 by Kumar Gauraw

The subject of Personal Branding is no more a new phenomena. Everybody knows and everybody is doing it. It is more critical today than ever to your success as the world is getting much more competitive and noisy today than ever. But the question is, Are you doing it for you?

Whether you are in school looking out to grab your dream job or you are employed already the personal branding is of absolute importance to your career. And… If you are an entrepreneur, you need branding like nobody else.

Here is a very well presented 2.46 minute video that talks about the importance of personal branding for job. I believe this video will challenge you to think even if you aren't looking for job. It is worth giving your 3 minutes!

[media url=”http://www.youtube.com/watch?v=0_CL0sPyzaI” width=”570″ height = 350]

Interestingly, there are so many people on Facebook, Twitter, Google Plus and all over the web who are actually damaging their reputation by posting inappropriate content,

The Distraction Problem With Online Life